KETAREN, A. Pengaruh Kualitas Dan Citra Merek Terhadap Keputusan Pembelian Hp Merek Vivo Y100: Studi Kasus Pada Mahasiswa/i STIE Bina Karya Tebing Tinggi. Management And Business Progress, [S. l.], v. 3, n. 1, p. 60–68, 2024. DOI: 10.70021/mbp.v3i1.158. Disponível em: https://journal.stie-binakarya.ac.id/index.php/mbp/article/view/158. Acesso em: 14 may. 2026.